Support calls for a Senate inquiry into dieting industry

 We need change. We need it now. And we need your help to get it. Please join us in our crusade. We are in the midst of a public health crisis in Australia. Weight, eating and body image issues are rampant. The weight loss services industry has positioned itself as a wolf in sheep’s clothing, […]

Nothing tastes as bad as Lorna Jane co-opting pro anorexia slogan for ad campaign

Connecting beauty and self-denial: a dangerous approach to health and fitness Eating disorder experts are questioning an image on Lorna Jane’s Facebook of a young woman in exercise gear and with no body fat aside the wording: “Nothing tastes as good as fit feels”. The original slogan is a motto supermodel Kate Moss said in an […]