From Collective Shout Why you should spend your Christmas dollar elsewhere You’re about to be bombarded. Bombarded with junk mail, TV, radio and outdoor advertising all competing for your Christmas dollar. Before you purchase gifts for your friends and loved ones, lets remember those brands that have excelled in sexploitation this year, the brands and […]
Serial offenders Diva quietly restock Playboy jewellery at discounted prices Last year we learned that retailer Diva was selling Playboy accessories– including Playmate of the month themes- to young girls in stores around the country. In response, we circulated a petition that received over 8000 signatures within weeks and generated substantial media attention. Diva quietly […]
It’s that time of year again. The time of year when companies ramp up their advertising in order to compete for your Christmas dollar. There is nowhere you can go without companies placing their product and logo in your face. Now is the time to recall which companies used sexploitation to sell and promote their […]
In this guest post, Melinda Tankard Reist calls on advertisers to stop sexualising kids and objectifying women The ad industry has the nasty habit of using self-regulation to its commercial advantage, exploiting women’s bodies in the process. Corporate social responsibility is sacrificed on an altar of sexism. Inadequacies in the system include a weak code […]
Here’s the announcement Change.org – who we have partnered with in our campaign against Diva – sent out to everyone who supported our petition calling on the fashion company to stop flogging porn-themed bling to little girls. The petition is close to reaching 7000 signatures. On behalf of my Collective Shout colleagues, thanks to all […]
Collective Shout activists who hand-delivered our 6000+ signature petition to a number of stores over the weekend, met with a mixed reception from Diva staff. We had wanted to make sure Diva knew that thousands of people had signed our Change.org petition calling on Diva to stop selling the Playboy brand to little girls through […]
Collective Shout supporters will deliver our 135-page Change.org petition containing 6000-plus signatures in Diva stores in various states this weekend. We will be letting Diva know personally that pimping one of the signature brands of the global sex industry to its key target customer base of 8-13 year old girls takes corporate social irresponsibility to […]
‘Out of control…outdated damage control tactics…’ Fantastic post from Corporate Failings on Monday about Diva’s spectacular mis-management of the outrage over the company’s pimping of a major brand of the global sex industry to little girls. Why Diva founder should feel very sad In an earlier post the same day, Corporate Failings asked ‘Has Diva lost […]
Why is the Playboy empire peddling its bunny logo to the middle-school set? The Playboy brand has come a long way. Playmates now samba proudly on family friendly fare like “Dancing With the Stars,” and its empire is the subject of a retro-themed fall drama. But are you ready to let your little girl be […]
Why this is Important Diva is an Australian fashion jewellery retailer popular with young girls. Alongside items such as Winnie the Pooh charm bracelets, Disney Princess pendants and Cute Cupcakes Best Friends necklaces, Diva has now chosen to stock Playboy brand products. Playboy has succeeded in embedding its bunny logo on pencil cases, bed linen, […]
Keep the global brand of the porn industry off our girls – boycott Diva Playboy has been very clever with its marketing, establishing its brand on doona covers, pencil cases, wallets, keyrings, stationery, make-up, youth clothing ranges and even embedded into children’s movies such as Hop. I’ve written about this before. Now DIVA is the […]
