Tag: fitness

How to be beach body ready

Have a body. Take it to the beach This is the original Protein World ad. And this is one of a number of re-faced images. You guessed it, I like the second one much better. Really enjoying seeing the creative ways women around the world are messing with the original ad. Also love the slogan […]

Nothing tastes as bad as Lorna Jane co-opting pro anorexia slogan for ad campaign

Connecting beauty and self-denial: a dangerous approach to health and fitness Eating disorder experts are questioning an image on Lorna Jane’s Facebook of a young woman in exercise gear and with no body fat aside the wording: “Nothing tastes as good as fit feels”. The original slogan is a motto supermodel Kate Moss said in an […]