Fat grab misses out on tick of approval

Last week the WA state government, The Heart Foundation and The Cancer Council launched a series of anti-obesity ads in the state of WA. The ads employ scare tactics in a bid to pressure viewers into adopting a slimmer waistline. Using graphic imagery designed to provoke disgust towards fat while labelling fat ‘toxic,’ the ads […]

International No Diet day: What you can do

Guest post by Body Matters Australasia. Exciting times await us, comrades! As many of you know, BodyMatters recently launched ‘Endangered Bodies Australia’ – the Australian branch of a global non-profit grassroots movement that challenges visual culture and the multi-billion dollar diet industry. With branches in London, New York, Dublin, Sao Paolo, Buenos Aires and now […]