Corporate sexist offenders: Cross ’em off your Xmas list

It’s that time of year again. The time of year when companies ramp up their advertising in order to compete for your Christmas dollar. There is nowhere you can go without companies placing their product and logo in your face. Now is the time to recall which companies used sexploitation to sell and promote their […]

Stop making sex objects of women and kids

In this guest post, Melinda Tankard Reist calls on advertisers to stop sexualising kids and objectifying women The ad industry has the nasty habit of using self-regulation to its commercial advantage, exploiting women’s bodies in the process. Corporate social responsibility is sacrificed on an altar of sexism. Inadequacies in the system include a weak code […]

Anti-violence men’s group takes on Rivers

How encouraging it is for those of us involved in trying to make things better for women and girls when men stand with us and want the same.  Readers will remember when David Ould took on Loveable for its objectifying advertising. Now No To Violence Male Family Violence Prevention Association has taken on Rivers for glorifying […]

Rivers nailed for seeing dead women as new advertising opportunity

The Age has covered our protest against Rivers for appropriating the image of a dead woman in fishnet stockings and stilettos on the front of a catalogue headed “10 deadly deals” as described on the Collective Shout website and here below. I was amused to see  River’s spokesman describe our interpretation of the catalogue cover […]

A dead woman becomes a good deal: Rivers

Rivers using glamourised violence against women to flog clothes and shoes This image is from the latest Rivers catalogue advertising “10 deadly deals”. The woman, in fishnet stockings and stiletto heels, is situated under a couch with only her stockinged legs in view. Rivers is the latest company to promote the idea that dead women […]